What is Blue by Swisscom? / What does Blue Mobile M mean?
“Blue” is a product line from Swisscom that offers various services such as mobile plans, TV, and internet.
“Blue Mobile M” is a specific, current mobile phone plan from Swisscom. It offers:
- Unlimited data and calling within Switzerland and the EU/Western Europe.
- Giga Speed: up to 1 Gbps, including 5G.
- Surf the web worldwide with 100 MB per month.
The subscription currently costs CHF 59.90 per month for the first 6 months, or CHF 39.90 per month for Swisscom Internet customers. After that, the price increases to CHF 69.90 per month, or CHF 49.90 per month for Swisscom Internet customers.


